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Breaking news, information, and analysis.
Atlanta's Definition 6 Joins Digital Agency Layoff Club
Staff cuts are necessitated by manufacturing clients' credit problems, plus a downturn in travel and leisure sectors.
Chicago Sun-Times Forges Alliance With Monster
Partnership aims to preserve classifieds revenue.
Quentin George Named Chief Digital Officer at Mediabrands
George will split his time between Mediabrands and Universal McCann to oversee digital strategy among IPG's clients.
JP Morgan: Performance Marketing Steady as Brands Recoil in '09
Direct marketers will maintain higher ad spending levels in a down economy, according to investment report.
Google Grabbed Most of Obama's $16 Million in 2008
The big names in online media, including several ad networks, collected the bulk of Obama campaign cash; McCain's campaign spent far less than Obama's.
Execs & Accounts: Razorfish, Studiocom, Brickfish
Razorfish works with TravelChannel.com; clothing brand KangaRoo taps Studiocom for 30th anniversary branding campaign.
Brands Struggled With Social Media in '08
Facebook, Twitter, and other like services, enjoy a big year, but building brand awareness on these platforms has been tough.
Toy Car Company Tries Driving Pre-Teen Boys to Virtual World
Participants can build their own cars, then drive them through a virtual environment. Next up: landing sponsorships