comScore Media Metrix Ranks Top 50 U.S. Web Properties for October 2008
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly analysis of U.S. consumer activity at the top online properties for October 2008 based on data from the comScore Media Metrix service. The U.S. presidential election, Halloween and the approaching holiday season were significant drivers of Internet traffic for the month.
Eighty Five Percent of Brazilian Internet Users Visited a Social Networking Site in September 2008
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from a study of the state of the Internet in Brazil, which includes a focus on social networking, one of the country’s most popular Internet categories. comScore’s data show that 85 percent of Brazilians age 15 and older who accessed the Internet from home or work computers in September 2008 visited a social networking site, up from 76 percent in September 2007. Compared to other countries with Internet populations of at least 10 million monthly unique visitors, Brazil had the second highest percent reach in the social networking category, slightly behind Canada with 87 percent.
comScore CEO and Chairman Named Ernst & Young LLP Entrepreneur Of The Year® 2008 Award National Finalists in The Services Category
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Magid Abraham, comScore’s CEO, and Gian Fulgoni, comScore’s chairman, were named national finalists for the Ernst & Young LLP Entrepreneur Of The Year® 2008 Award in the services category. Ernst & Young’s program recognizes outstanding entrepreneurs who are building and leading dynamic, high-growth businesses on a regional, national and global level.
U.S. Retail E-Commerce Growth Slows to 1 Percent in October as Concerns about Inflation, Jobs and the Financial Markets Cause Consumers to Curb Spending
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly retail e-commerce sales estimates, which showed that online spending in October 2008 grew by only 1 percent over October 2007, the lowest monthly growth rate since comScore began tracking e-commerce in 2001. The overall softness in online retail spending was precipitated by curtailed spending across mid to lower income segments, with households earning less than $50,000 exhibiting negative spending growth compared to a year ago.
Whither the Click? comScore Brand Metrix Norms Prove “View-Thru” Value of Online Advertising
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the availability of its comScore Brand Metrix norms database, compiled from nearly 200 brand impact studies conducted across a range of industries and online ad campaigns. comScore Brand Metrix is a breakthrough service for measuring the effectiveness of online advertising campaigns in meeting branding objectives such as heightened brand awareness, improved attitudes toward the brand, increased purchase intent -- and ultimately incremental purchasing.
Financial Tsunami Sends Flood of Traffic to European Financial News Sites comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of a study examining online visitation to U.K., French and German financial news and research sites in September during the height of the global financial crisis, based on data from the comScore World Metrix audience measurement service.
Nearly 25 Percent of Japanese Internet Users Accessed iTunes in August, According to comScore World Metrix
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study of music-related sites in Japan finding that nearly 40 percent of the Japanese online population visited an entertainment music site in August. The study also revealed that Japan recorded the highest penetration of users of Apple iTunes software during the month, when compared with the United States, the United Kingdom, France and Germany.
Spanish Online Real Estate Sector Sees Increased Activity During Economic Downturn comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the first report of activity in the Spanish online real estate category in September 2008, based on data from the comScore Media Metrix audience measurement service.
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of a study examining online visitation to U.K., French and German financial news and research sites in September during the height of the global financial crisis, based on data from the comScore World Metrix audience measurement service. 